In January 2018, Grammy, Golden Globe, and Academy-award winning musician, filmmaker, and writer David Byrne launched a multimedia project titled Reasons To Be Cheerful. Named after the song by punk artist Ian Dury, RTBC became David’s personal way of dealing with what’s happening in the world. By utilizing his worldwide reach and platform, he began sharing successful and replicable examples for positive change within the areas of Civic Engagement, Climate/Energy, Culture, Economics, Education, Health, Science/Tech and Urban/Transportation, with the aim of giving people the information and tools to act locally. If change had been achieved in one place, it may happen elsewhere, too.
About SXSW:
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, the event features sessions, showcases, screenings, exhibitions, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together. SXSW 2019 takes place every March in Austin, Texas.
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